Bay Cosmetics Retail Store
SIG Design
Interior Space and Exhibition Design Bay Cosmetics Retail Store by SIG Design The iconic black and white stripes of Sephora were used as a visual focus to guide the flow of people and bring a better consumer experience. The optical illusion and the linear composition of waves form a Sephora bay, resulting in a different visual experience. The lines on the black and white columns are extended to the interior of the space, thus forming a natural visual guide.
A' Design Award Winner
Bay Cosmetics Retail Store by SIG Design is a distinguished winner of the A' Interior Space, Retail and Exhibition Design Award. Bay Cosmetics Retail Store earned the A' Design Award in 2022 and is showcased on Interior Design Award Winners among other exceptional designs. Explore the details of the project, discover other works by SIG Design and see why Bay Cosmetics Retail Store design rises above its competition.
About Bay
Interior Space and Exhibition Design Bay Cosmetics Retail Store by SIG Design The iconic black and white stripes of Sephora were used as a visual focus to guide the flow of people and bring a better consumer experience. The optical illusion and the linear composition of waves form a Sephora bay, resulting in a different visual experience. The lines on the black and white columns are extended to the interior of the space, thus forming a natural visual guide. Bay earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, just, meritocratic and impartial academic review, where nominated designs are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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